Monday, December 31, 2012

Make a good impression in 2013

Start the new year with an aggressive approach to earning new freelance assignments

Besides finding markets, crafting a clever pitch, what's the best thing you can do to get noticed?

The answer is "Wow 'em with yur clips."  Until now, this was an ugly project for most writers. Either send them a link to your site or links to the original articles on magazine sites. Of course, you hope those links remain fresh, but we know that's not always the case. Besides bad links, you can send PDFs or JPGs that may not make the best impression.

So the solution is:  Pressfolios where you can manage an online portfolio of your work. You add a link, whether clips are stored on your site or elsewhere, organize them, and use the one simple link to let editors view your work. You can choose the photo to accompany each article's link, refer editors to the permanent link, and be proud of your queries with smart clips.

Spend an hour this holiday weekend to get started, and you'll put your best clips forward for greater success in 2013.

Thursday, December 27, 2012

A Time for Gratitude as 2012 rolls over to 2013

It's been a difficult year for many, if not most of us, in this country. Emotions are raw but we soldier on, because that's what we do. If you've had a tough year, it may be beneficial to start or return to your gratitude journal. There's much research showing the benefits of this technique. Here are five tips to encourage you to give it a try.

  • Don’t just go through the motions. Research by psychologist Sonja Lyubomirsky and others suggests that journaling is more effective if you first make the conscious decision to become happier and more grateful. “Motivation to become happier plays a role in the efficacy of journaling,” says Emmons.
  • Go for depth over breadth. Elaborating in detail about a particular thing for which you’re grateful carries more benefits than a superficial list of many things.
  • Get personal. Focusing on people to whom you are grateful has more of an impact than focusing on things for which you are grateful.
  • Try subtraction, not just addition. One effective way of stimulating gratitude is to reflect on what your life would be like without certain blessings, rather than just tallying up all those good things.
  • Savor surprises. Try to record events that were unexpected or surprising, as these tend to elicit stronger levels of gratitude.
  • Don’t overdo it.

These tips are excerpted from  Greater Good at UC Berkeley --Read more here..

Best regards for 2013.

Helen Gallagher

Monday, December 17, 2012

If you have a book on Amazon, make sure you use your free Author Page

Amazon Author Pages   (courtesy of Amazon)

Amazon Author Pages are a great way to keep your readers up to date about you and your work. You can create your Author Pages on and many of its European websites though Amazon Author Central. You must create a separate Author Page on each of the websites you want to appear. You can sign up for your Amazon Author Pages at each of the following sites:

On your Author Pages, provide a concise and meaningful author biography to help your readers get to know you. You can also upload a photograph and videos, add your Twitter handle, and even highlight events you may be attending. Author Pages also bring together all of your work as an author in one place, which helps customers discover more of your books. Use Amazon Author Pages to make a direct connection with your audience.

My author page is nothing special, but you can view it here if you want a sample:

Helen Gallagher

A quick holiday tip from Amazon to get your books noticed for fast holiday sales...

Here's a quick holiday tip from Amazon on getting your books noticed for fast holiday sales...

From Amazon Kindle Direct Publishing Newsletter

Tip of the Month:
Prepare your Book(s) for the Holidays

The holidays are fast approaching, and that means millions of Kindles will be delivered over the next several weeks. There are some simple steps you can take to be sure your book(s) are ready for all these new readers that will be looking for books to read. First, publish your book! Be sure that it is well edited, proofread, and properly formatted. Upload a compelling cover and write a great book description. Once your book is published, join Author Central and set up your profile to introduce yourself to your readers, then start promoting your book online through social networks, a website for your book, message boards, and other communities. Remember that your books can be read in color on Kindle Fire, Kindle Cloud Reader, and on Kindle apps. For additional KDP help resources, click here.