Tuesday, December 14, 2010

Would CostCo want to carry your book?

Many of you know, I support groups that support writers. In one of my valued online groups, SPAWN.org, I learned of one person's experience with Costco. His story is so exciting, I commandeered it, with his permission, as a guest post here.

"A couple of months ago, while flipping through the Costco Connection magazine, I noticed a monthly column called Member Connection, where they profile Costco members who have interesting stories or events to tell about.

What caught my eye is that one of the three profiles on this page was of a woman who had written a book. They had a picture of her holding up her book (which was not available at Costco) along with a couple of paragraphs (one third of a page) about how she came to write it.

So, I sat down and emailed Costco Connection a brief version of my press kit, explaining that I had written a book and why it might interest Costco members. That was in August.

A couple of days ago, I got an email from a Costco Connection reporter who informed me that they liked my story and wanted to include me in the column in the February issue. We did a telephone interview yesterday, and I emailed some photos for them to choose from.

Good news all by itself, and I was thrilled. But, here's the exciting part... I decided, a few hours before the interview, to email the reporter a pdf copy of my book, "in case you might find it useful" for interview prep."

When he called to conduct the interview, he was effusive about how much he loved the book, and asked if I would mind if he passed it on to the Costco book buyer.  I, of course, said I would be most grateful for that, and mailed a couple of paperback copies for him to pass on and one to keep for himself.

Now, I realize that getting your book onto a Costco table is about as easy as getting it on Oprah, and I don't hold out much hope that it will actually happen. But, I do know that someone in the book buying office will read it, and it won't end up in that roomful of 100,000 books that never got opened.

And, at the very least, Costco members nationwide, and possibly in Canada and the UK, will be exposed to a couple of paragraphs about my book. I could not have purchased that kind of press.

If you have a note, photo or story to share about Costco or Costco members,  email it to connection@costco.com with "The Member Connection" in the subject line or send it to "The Member Connection," The Costco Connection, P.O. Box 34088, Seattle, WA 98124. Submissions cannot be acknowledged or returned."

Thanks to David Perkins for allowing me to share his success story with Release Your Writing blog fans.
Learn more about David and his book Dear Austin: A Letter To My Son, at http://www.davidmperkins.com and http://www.davidmperkins.com/amazon.

 And as for supporting groups who support writers, I think you'll agree my SPAWN membership was worth a full year's dues for this one tip alone.

Write on,
Helen Gallagher

Sunday, December 12, 2010

A Snow Day!

How lovely to have a snow day for writers. Pile up the writing magazines, books, and polish up a draft article or story.
Lest the weather get you down, I'm reprinting a timely poem, courtesy of my favorite Irish pub, The Celtic Knot in Evanston:
 
"I heard a bird sing
In the dark of December.
A magical thing
And sweet to remember.
 
'We are nearer to Spring
Than we were in September,'
I heard a bird sing
In the dark of December."
            ~Oliver Herford

Friday, December 10, 2010

Finally... Amazon reveals your book's sales ranking

I've had a behind-the-scenes resource for years to track book sales, and I get monthly royalty statements from my publisher, Virtual Bookworm. But many clients wait 6 months or more to know what their book is doing in the market.

Now, Amazon lets you see this information for your own books, in your Amazon Author Central pages. If you don't have an Author Central page at Amazon yet, better get going...

Then follow this link, sign in and track your weekly sales. https://authorcentral.amazon.com/gp/metrics

Thanks for the early Christmas present, Amazon !!

Tuesday, December 7, 2010

Google ebooks: READ THE CONTRACT before signing up

Signing up to distribute your books on Google eBooks will not make you rich. Be very cautious and don't sign up to have Google distribute your books until you read the entire agreement. Google can determine your price, or even make your book 'free.'  What's in it for you???  Use caution before you jump in.

Helen

Wednesday, December 1, 2010

Learn more about Smashwords

I've written here before about Smashwords, for brilliant ebook distribution, and I mention it in every workshop and presentation I give. Learn more about why you should take advantage of Smashwords and their offerings for your book distribution. Here's a video link about Smashwords.

Tuesday, November 23, 2010

The mind of a writer: On display

This photo of an author's desk shows the leaps the mind takes in putting words together. The photo is shown with the accompanying story on the Poets & Writers site here.

How interesting to have the author, John Casey, annotate the meaning of all those ideas, notes and fragments.
(Click on image to enlarge).

Sunday, November 14, 2010

NaNoWriMo makes Op-Ed page in New York Times

Hello, all you ambitious NaNoWriMo participants. You're almost half-way through the month, slogging through a sea of words. Today's New York Times has a cute op-end titled "Word After Word After Word," and since you're too busy writing to read teh newspaper, I'll delivery the salient points here:

NaNoWriMo started in 1999 with 21 participants and has grown into an enormoius non-profit helping people burst free of inhibitions and work with a common deadline. Your group has now produced almost a billion words, nearing the 2009 total of almost 2.5 billion.

Last year, slightly more than 19 percent of NaNoWriMo writers made it to the finish line.

As the Times piece says:

"This is the lovely thing about language. We all get to use it, and use it reasonably well, and words are so easily recycled. ... In NaNoWriMo, the talented and inexperienced, the experienced and  untalented, and all of the rest, can use as many words as they want, knowing that we will never run out and not one will be wasted."

Write on,

Helen

Friday, November 12, 2010

Directory of Book Reviewers

Self-published and independent authors seek resource for book reviews.

Christy Pinheiro, a colleague in another writing group put together this fabulous directory.





Go forth and get reviewed!

Tuesday, November 9, 2010

Book Review: The Nighttime Novelist: Finish Your Novel in Your Spare Time, by Joseph Bates

I posted this on BlogCritics yesterday -and NANOWRIMO is the perfect time to read it and get inspired to write a draft of your novel this month. Published by Writer's Digest, they were kind enough to tweet my review on their page, resulting in a huge number of Facebook updates.


























And yes, the book is gorgeous, as mentioned in the original review here.   The Nighttime Novelist

Thursday, November 4, 2010

Worldwide Blogs

In workshops, I always remind people that the Web is indeed Worldwide. As such, we are missing a huge market if we don't attempt to reach beyond US borders in our blogs. As a reminder, here's where the US stands in the global picture. Notice the tremendous potential you are missing if you aren't targeting our Canadian friends, with useful blog posts, links to Amazon in Canada, etc.   Make a goal for the 4th quarter of 2010 to stretch your reach:  Plan now to expand your reach in 2011.

11-10-11 NOTICE Chart has been corrected by provider:

Graph source: Technorati.com / State of the Blogosphere

Saturday, October 23, 2010

Ever wonder why you should keep plugging along at social media? Think no one will notice you online? One of the many sites I visit and update is scribd.com.




And, Laura Novak found out that it really does pay. A former New York Times writer, TV news reporter  and now author of Finding Clarity:  A Mom, a Dwarf and a Posh Private School in the People’s Republic of Berkeley, she rose to the top on Scribd.com. As she says:

"In less than a year, I have become a top female author on Scribd.com, with 43,000 followers. As a result, the Scribd team invited me to read from Finding Clarity at this year’s Lit Quake festival in San Francisco. 

Read her full guest post here at Chuck Sambuchino's Guide to Literary Agents blog.

Learn about her work touring the book circuit and doing in-store readings BEFORE her book is even published.  Talk about a great way to build a following, and to improve her manuscript by reading live with an audience!!

Cheers,
Helen Gallagher

Thursday, October 14, 2010

Library of Congress chooses POD to re-issue out-of-print books

As print-on-demand surges ahead of traditional publishing for authors, the U.S. Library of Congress is even using POD, through CreateSpace, to re-issue thousands of out-of-print titles. I chose CreateSpace for my newest book: Blog Power & Social Media Handbook, to have a fast and inexpensive blogging guide for my publishing clients and fans of my earlier book, Release Your Writing.



CHARLESTON, S.C. – Oct. 5th, 2010 – CreateSpace, part of the Amazon.com, Inc. (NASDAQ: AMZN) group of companies, today announced an agreement with The Library of Congress to make at least 50,000 public books available through www.amazon.com. The Library of Congress also reached an agreement with Amazon Europe to make tens of thousands of books in the public domain available around the world to customers on www.amazon.co.uk, www.amazon.de and www.amazon.fr using print on-demand technology, an inventory-free, cost-efficient publishing solution that only manufactures titles as customers order them.

"We are pleased to now give the public a way to enjoy print on-demand access to library collections around the world," said Dr. Deanna Marcum, associate librarian for Library Services, The Library of Congress.

With Createspace Print on-Demand, these national libraries will make a large selection of content available quickly and easily via CreateSpace's host of U.S. distribution channels, including www.amazon.com, ensuring wide public access with little economic investment. Since titles are only manufactured in response to customer demand, no inventory is needed and the titles will never go out of stock, making print on-demand an economic, convenient, and environmentally responsible public access solution for libraries.

Your books can receive the same good distribution at very low cost.

read full release here

Wednesday, October 6, 2010

Pub-It latest self-publishing service from Barnes & Noble

Publishers Weekly reports: "Barnes & Noble officially launched PubIt! today, its digital self-publishing platform for authors and independent publishers. Under the PubIt model, authors are charged no startup fee and will receive a royalty that ranges from 40% to 65%, depending on price of the e-book (or other digital content). Using a Web-based platform, publishers, upload their e-books, set the list price and track their sales and payments. Titles can be priced between 99 cents and $199.99. For e-books priced at or between $2.99 and $9.99, publishers receive 65% percent of the list price with B&N receiving the balance. For those priced at $2.98 or less, or $10.00 or more, publishers receive 40%."

So PubIt! joins Lulu and CreateSpace as great options to get your book produced and made available for sale online. Remember, though, no one will buy your book if they aren't aware of it. so, after the easy publishing process, put your energies into author marketing.

Thursday, September 23, 2010

International Freelancers Day

Are you ready? International Freelancers Day starts tomorrow, and runs through Saturday - that's 9/24 and 25.

This online conference is partly run by the authors of The Wealthy Freelancer, a book I reviewed a few months ago. Read review here.



Release Your Writing, Kindle edition



Here's an introductory 90-second video if you're not aware of the conference. It's free and will have loads of video programs non-stop online.