If you're an author, you may already know about booktour.com. There you can create an information page and post the dates of your upcoming speaking events, whether they're in your local library, corner cafe, or on blogs hosting authors. I keep my events updated there, because it is so much easier than keeping a web page fresh. It's as easy as sending an email.
Visitors to booktour.com can search for events by city or zip code, and can receive a weekly email listing all authors coming to their town.
The site is not gimmicky - it's free to authors as well as viewers. I think it has potential to help us stay plugged in and to support local authors, and local booksellers.
I just learned the site was started by Chris Anderson, editor-in-chief of Wired Magazine and author of "The Long Tail." That book is a 21st century primer on marketing in the chaos of the technology-driven world today. I guess he's proving it. His book ranks near #500 on the online bestseller lists.