Cogent POV from Seth Godin

Excerpt from Media Bistro interview 8-25-10

You blog every single day. How do you keep your ideas fresh for your readers?

"I don't buy that the people don't have enough ideas. It is hard for me to imagine how someone can go through the whole day and have talker's block, I have never met anyone who woke up in the morning and had so little to say they were mute until they went to bed that night. People don't get talker's block, so why do we get writer's block? We get writer's block 'cause we are afraid, it's easy to talk because you can deny it later and it disappears, but once you write it down, that's when the fear comes from. That's where you say I don't have any good ideas and all I do is write like I talk. If I have something interesting to say, I say it and then I write it down, it's not that hard. I think that the art here is in chopping down the wall, the barrier between what you want to say and what you are afraid of, and letting people hear your best stuff."

Seth Godin